The Wild

In View: The Wild Blue & Black Sweatsuit

Winter 18—19 Crewneck

In View: Lookbook, Crewnecks

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Maps Crewneck


Project

The Wild Capsule Collection


Work

Identity

Product Design


Date

2018


Information

The first capsule collection enforced by the East Coast Division of Hillsong Church. The storyboard was found in showcasing the churches 2 infamous taglines:

Church in The Wild

Occupy All Streets

Utilizing these as the baseline allowed creative freedom to reinterpret and conceptualize new ways of showcasing the core values of the church.

Regarding The Wild: Taking each coordinate of the campuses used every week. We find a new way to convey what the “wild” is exactly. Thus making the garment a direct guide to where to find them.

E-Commerce Photography made in-house.

Outdoor look book provided by Seth Halter